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The company’s reviews and rating on the cards affects not only the purchase decision, but also the ranking of your business in search engines. For a local business, this factor is crucial when potential customers choose a store, beauty salon or restaurant near the house.
Recently, search engines give higher positions in their issuance, based on the reliability of reviews, their number and usefulness. The activity of the business itself does not remain without attention - it is important to know how to answer the review in Yandex.Cartoices and work out a possible negative.
93% of people look reviews online and on maps before buying, and for 63% of users matters as the company responds to reviews, according to Anketolog study.
Often, business owners think that it is not necessary to respond to positive customer reviews, and when working with negative reviews on the cards, argue, prove their correctness and shopify website design even rument. This approach reduces your chances of attracting customers and spoils the brand’s reputation. With the team of the best service for promoting local business Revvy understand how to correctly respond to reviews on the cards, we give examples of answers to good and negative reviews, and also learn to correctly give feedback.
How to respond to positive feedback
Rating and reviews on the cards is a form of feedback and communication with the client. Imagine the situation: a client came to your beauty salon, made a manicure and thanked the administrator for the high quality of services.
What should the administrator answer? First of all, thank the guest for a good review. A logical dialogue in live communication is often forgotten to be carried online and do not respond to positive customer reviews on the cards.
If you do not know how to correctly respond to a good customer feedback on the maps, we will help to understand.
9 steps how to respond to the positive feedback of the client in the cards
1. Instay notifications of new reviews
Today, people appreciate the efficiency and attention from the business. Reply to a good review is important as soon as possible and do not leave any reviews unanswered.
2. Thank the customer
Some companies do not think about how to respond to the customer’s feedback, and just send smiles back. Do not do this - start the answer to the review with gratitude, it is always nice.
3. Personalize the answer
Do you think how to respond to the customer’s feedback so that he feels significant? Contact him by name, and even better look at the details about his visit to CRM.
4. Synchronize the style
The guest wrote an eloquist review with epiteets? You should answer beautifully, openly, in its style. To please a person, we unconsciously copy his gestures, facial expressions - this rule works with answers to reviews in maps.
5. Add keywords
For example, prescribe the name of the company in response to reviews in the cards. This trick increases the chances that such a review will stand higher in the search results, attract the attention of other people and new customers. But it is not worth abusing this lifehack, of course.
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