And this includes the experience

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On your site. But what does user experience involve? It covers how sites are developed to focus on the actions and responses of users to address their needs. According to Peter Morville, president of Semantic Studios, there are seven essential characteristics of good UX. Useful Usable Desirable Findable Accessible Valuable Credible Page speed How long a page takes to load is one of the main classification factors. Google itself openly discussed that speed is a key ranking factor — for desktop search in 2010, and mobile search in 2018.

It should be mentioned that speed alone won’t get you to the top of the results, but you won’t get there without it. A fast page speed won’t lift you above the competition, but a slow one will lower America Mobile Number List your ranking. For Google, the quality of a user’s search experience depends on the agility of information, as people have become used to not having to wait for what they want to find. This led to Google offering a free testing tool: PageSpeed Insights. It provides a speed diagnosis report with tips on how to improve the load time through image and code optimizations.



Google pagespeed insight Mobile-First Index Since cell phones are more common than computers, mobile search has overtaken desktop search. With more traffic from mobile devices, Google began to prioritize results from sites that offer a strong mobile experience. In 2015, Google announced that mobile-friendly had become a ranking factor for search on mobile devices, which resulted in many sites adopting responsive layouts.