Customer-Centric Company As we

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Your sales team can also get on board with this strategy. Customer-Centric Selling Customer-centric selling is a strategy tailored to prospects' needs and desires. The goal of this strategy is to solve for the prospect rather than sell a one-size-fits-all package. Customer-centric sales reps will proactively share helpful content through channels like email, LinkedIn, text, and in-person or virtual events rather than cold-calling prospects. And when someone does something that benefits our customers, we celebrate that victory as a team — because a win for our customers is a win for our team. If you're looking to develop the same approach for your business, take a look at the next section for the steps your team can take to become customer-centric. How to Become a  mentioned in the last section, customer-centricity begins with your company's culture.

If your goal is to learn how to be customer-centric, then your Phone Number List business needs to make a company-wide commitment to your customer's success. The steps below explain what your organization can do to make that commitment to your customers and examples of how top brands put customers at the center of everything they do. . Anticipate Customer Needs There's a great quote from Henry Ford that says: "If I had asked people what they wanted, they would have said faster horses." You may be wondering why I am bringing this up when it seems counter-intuitive to the concept of customer-centricity. But hear me out: Ford is saying that if he had only listened to what customers thought he could build, he wouldn't have produced a car. He was thinking light-years ahead of his competition, and for that reason he created a product that anticipated the market's future needs. Ford knew what the customer wanted before the customer knew they even wanted it — that's a game-changing business move.

We can see similar styles of future-forecasting in Steve Jobs and Elon Musk. These visionary CEOs pushed the envelopes on what people would want in the future, giving the world the iPhone, iPad and the Model X — and companies with valuations of    . trillion and    billion, respectively. While most customers are able to accurately provide an account of what they want today, gauging what they want on a longer time horizon is extremely difficult for most people. They rely on companies to do that work for them to anticipate their needs — and make helpful suggestions accordingly. .