Targeting directs ads to target groups through keywords

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A settlement model that indicates to users the cost of performing a specific operation. (Cost per Lead) A billing model that represents the cost of acquiring a contact (lead) (Cost per Sale) A billing model that relates to the cost of acquiring a purchase in an online store. (Cost per thousand) A billing model that represents the cost of ad views. (Click-through rate) The ratio of clicks to impressions on an ad. (Call to Action) A slogan that encourages users to perform a desired action.
  
A metric that determines the percentage return on ad spend. It is the ratio of income Phone Number List derived from activity multiplied by investment. Keywords When you enter a keyword into a search engine, a given ad will appear. Negative keywords won't be followed by words from a given ad. General Words Short, general keywords that can generate a lot of views.  language, and location. Positioning is the action taken to achieve the highest position in organic search results for a keyword. Landing page The page users will be redirected to after clicking on the ad. (Search Engine Results Page) A page that displays the results of a query entered into a search engine.



Abstract Digital marketing has proven to be the most effective form of advertising in the modern world. It also aligns perfectly with traditional marketing, thereby increasing the effectiveness of the campaigns carried out. Benefits such as increased sales, acquiring new customers, increasing visibility, and building relationships with customers. ( ) A settlement model that represents the cost of a user clicking on a promoted advertisement. ( ) A settlement model that indicates to users the cost of performing a specific operation.