On the other hand, backlinks are links from

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For what ? On the one hand because internal linking involves creating links between the different pages of your website, which helps search engines understand the structure of your site and rank your pages accordingly.  other websites that point to your site, signaling to search engines that your content is quality and relevant. So, to achieve the best results, it is important to combine a well-thought-out internal linking strategy with an effective backlinking campaign .

This combination can significantly Email Data improve the visibility and ranking of your website in search results. However, it is essential to note that backlinks must come from quality websites to have a positive impact on your SEO. Understanding the importance of these two elements in SEO already means better understanding Google's new update. How to create good backlinks? Google's press release begins by recalling a technical notion concerning the HTML code required to create a valid link.




So, more precisely, for a link to be considered valid, it must be composed of two elements: The HTML “A” tag The “HREF” attribute. This must contain a valid URL, whether relative or absolute. Additionally, Google encourages people to pay attention to the <a> tag. Indeed, through this update, it is appropriate to highlight Google's limited capacity to track the different types of links present on a web page. Only links defined as an HTML <a> tag with an “href” attribute can be followed by search engine algorithms .